We help businesses generate more traffic to their website, boost their revenue, and deliver outstanding results. We help brands identify the hidden roadblocks that keep their SEO growth stagnant and show them the most logical way to overcome them. With years of experience, we feel confident that we can boost any brand’s SEO performance.
We treat each client differently and believe that there’s no “one-size-fits-all” formula that works for everyone. Every business is unique and so should be their SEO strategy. We provide SEO optimized content as well as in-depth content strategies for your brand’s unique needs.
We have a team of highly knowledgeable and experienced search consultants who will develop innovative and realistic ways to optimize your SEO performance. Whether you want us to focus on a new revenue stream, or find a new approach for your technical SEO to boost your SEO performance, we are ready to help!
Research & discovery
Search Engine Optimization is an art, and it takes time. At CANZ Marketing, we have spent countless sleepless nights understanding the search engine algorithms, the processes, and the way search engines actually work. The hard work has paid off well and we have developed robust SEO strategies. Whether you’re looking for technical search engine optimization or a more content-focused SEO strategy, we have got you covered.
Understanding Your Website & Needs
Understanding your website and your needs is a crucial part of creating a customized search engine optimization strategy that’s curated just for your brand. That is why we like to spend a lot of time learning from you about your goals, your current and past marketing efforts, and your target customers.
The Heart of SEO: Keywords
We consider keyword research as one of the most fundamental parts of your SEO efforts. If you get this right, you will open doors to the new opportunities and paths to success, but if you get this wrong, you could be working against yourself from the very start.
We Identify the Perfect Keyword Portfolios for Your Website
We believe in total transparency and like to paint a clear picture for our clients. We take a deep-dive in our keyword discovery process and investigate the following for you:
- Search queries – short tail
- Search queries – mid-tail
- Search queries – long tail
- Level of competition
- The relevancy
What Information We May Need from You:
- Do the keywords we found, fit into your buyer’s journey?
- Do they have a high, medium or low intent?
- Are they converting keywords or assisting keywords?
- Do they match with any stages of your marketing funnel?
- Are competitors targeting these keywords?
The data we gather through our keyword research process is presented in actionable and easy-to-understand formats. It clearly defines the actions required to exploit the opportunities. We also share the same insights internally with other teams so you can benefit from them. The ideas we provide heavily influence on the following areas:
- Your site’s overall info structure
- On-page optimization
- Competitor analysis
- Your content strategy
- Content promotion
Once we have collected all the information we need, we prepare a sound SEO strategy for your brand so it can be successful in today’s cut-throat competitive ecosystem.
We offer creative SEO solutions focused on generating more revenue for your business and with every decision we take, we make sure that it helps deliver you the best results. You can explore more about our SEO services below.
Did you know that the number of mobile searches has exceeded the number of searches done on a desktop?
Local search is our core competence. It is the most effective way to get your online potential customers into your offline, physical store.
Our technical SEO service blocks all of the on-site factors that may be hurting your chances of ranking on the first page of Google.
Creating Content Isn't Enough! To Create A Buzz, Increase The Visibility Of Your Brand, And engage the audience, Your Content Must Be Optimized.
Link building is one of the most important factors in the overall search engine optimization game and we are here to help you win this game.
SEO CASE STUDY
We helped a SaaS company gain more visibility in the searches
against the top 8 keywords. After 8 months of working with them,
we were able to increase their free trial from organic traffic to 37%
from just 9% in the past. Not just that, they were also able to
convert at a better rate as compared to the past.